SELLGRIP26: three months without Kaufland’s base fee

Starting out on Kaufland? Register with the code SELLGRIP26 and you pay Kaufland no base fee for your first three months. Any new seller can use the code, from any country, up to and including 30 November 2026.

Promo code

SELLGRIP26

For new Kaufland sellers from any country, valid up to and including 30 November 2026

SELLGRIP26 is a Kaufland promotion, under Kaufland’s terms. Sellgrip is an independent tool for Kaufland sellers, not an offer from Kaufland.

How to use the code

  1. Register with Kaufland

    The button takes you to the Kaufland Global Marketplace registration. One registration covers all Kaufland marketplaces.

  2. Enter SELLGRIP26

    The registration form has a field for a voucher code. Enter SELLGRIP26 there, by 30 November 2026 at the latest. You then pay no base fee for the first three months from your registration.

  3. Connect your shop to Sellgrip

    Once your Kaufland account is ready, connect it to Sellgrip. Free for up to 100 products in one country, and you can try Business free for 14 days.

    Start for free, no card needed

Kaufland Global Marketplace campaign image: “Sell more online with Kaufland”.
Image: © Kaufland

From Kaufland

This text is from Kaufland. We show it unchanged.

Unleash your sales potential with Kaufland Global Marketplace – Your ticket to international markets!

Imagine selling on nine marketplaces, reaching millions of customers across Europe and boosting your sales – all with just one registration. Kaufland Global Marketplace offers you an all-in-one sales solution to help you grow your online business quickly and easily, both nationally and internationally – without the need for significant resources, while covering 6,400 categories and with a range of helpful services. This multi-marketplace technology allows you to centrally manage all offers, orders and product data from a single system. And with that, Kaufland offers you the largest marketplace network in Europe.

Why choose Kaufland as your sales platform?

Advantages for sellers:

  • Easy entry and wide reach: With just one registration, you have access to 9 of the fastest growing marketplaces in Europe and potentially reach 220 million online customers. Benefit from Kaufland’s reach with over 1,600 stores in 8 countries.
  • Extensive marketing: Including SEO, SEA, price comparison sites and social media to optimally market your products. Once listed, your sales will increase with sponsored ads, vouchers, Smart Saver weeks and app coupons.
  • Reduce sales hurdles with cross-border logistics and relevant payment methods: International shipping will become even easier for you with Kaufland Shipment Solutions. All major forms of payment for different countries are also included.
  • Easy product listing with free translation service: Use over 170 connected software interfaces for your sales processes, the Rest-API, CSV and XML file upload options, or manage your data manually in the Seller Portal. Have your product data and customer enquiries translated automatically.
  • Personal Seller Support as well as fair and transparent fee structure: Receive support in different languages to quickly resolve your issues. There are no hidden fees or long contract periods.
  • International expansion: On average, sellers who are already active on Kaufland.de achieve a sales increase of 70% after adding the other international marketplaces!

Now is the perfect time to expand your sales strategy and reach new target groups. Our partner services provide you with support; for example, with preparing legal texts.

Don’t wait any longer! Register now and start selling on one of the best marketplaces for international success!

About the Schwarz Group:

The Schwarz Group is an international leader in the retail industry with about 14,500 stores and 604,000 employees. In the 2025 fiscal year, the companies of Schwarz Group generated a total sales volume of €185.6 billion. Their unique ecosystem lets them cover the full value cycle: from production and retail to recycling and digitalization. They create solutions to make life safer, healthier and more sustainable, both today and in the future – they act ahead. Lidl and Kaufland form the pillars of the food retail market and are an integral part of their customers’ daily lives in 34 countries. Much of the sustainable packaging and many of the private-label products come directly from Schwarz Produktion. The environmental service provider PreZero promotes a functional circular economy through its recycling management solutions and is investing in a clean future. The IT and digital division, Schwarz Digits, offers impressive digital products and services that meet Germany’s high data protection standards, thus ensuring the highest possible degree of digital sovereignty. As a partner service provider, Schwarz Corporate Solutions assists the companies of the Schwarz Group with all matters related to administration, HR, operational activities and everything in between.

One account, nine Kaufland marketplaces

With your Kaufland account you can also sell on Kaufland’s marketplaces in other countries. How to add a country, what it costs, and how VAT and payouts work per country: it is all in our guide.

Selling in all nine Kaufland countries

Kaufland Global Marketplace map showing the nine Kaufland countries: DE, AT, NL, CZ, SK, PL, FR, IT and ES.
Image: © Kaufland

Common questions

Who can use SELLGRIP26?

Any new seller, from any country: you do not have a Kaufland seller account yet and register with the code. If you already sell on Kaufland, the promotion does not apply to you.

How long is the code valid?

Up to and including 30 November 2026. Enter the code when you register: there is a field for a voucher code. Kaufland Seller Support answers questions about the terms.

When do the three months start?

When you register: they are your first three months on Kaufland. Your sales channel does not have to be live and you do not have to upload any products first. Kaufland waives the base fee for those three months automatically. Because the months count from your registration, you get the most out of the code if you actually start selling within those three months.

What is Kaufland’s base fee?

The fixed amount you pay Kaufland each month for your seller account: Basic €39.95 or Plus €59.95, excluding VAT, once for all marketplaces. With Kaufland.cz or Kaufland.pl as your primary sales channel you pay in koruna or złoty (Basic 990 Kč or 175 zł). The promotion only covers the base fee: you still pay commission on each sale. All Kaufland fees at a glance.

What does Sellgrip have to do with this promotion?

The code and its terms come from Kaufland. Sellgrip is an independent product by ProductTickler B.V. and connects to your seller account through the Kaufland Seller API; you create the API keys in the Seller Portal. You do not need a Sellgrip account to use the code.

After you register: what Sellgrip does for you

Once your Kaufland account is ready, connect it to Sellgrip with two keys from the Seller Portal. This is what Sellgrip then does for you, in one dashboard and in your language.

Grow

  • Bestsellers you do not list yet

    Kaufland bestsellers missing from your range, your own categories first. You list them straight from Sellgrip, and below your break-even only if you confirm.

    On Business

  • What your supplier’s range would earn

    Upload your supplier’s price list and see, item by item, what would be left on Kaufland after commission and costs.

    On Business

  • Where your products pay off

    What your items would earn in the other Kaufland countries after VAT, commission and shipping, in koruna and złoty too. It also shows how close you are to the €10,000 distance selling threshold.

    On Business

Sell

  • Tickets within 48 hours

    Every Kaufland ticket in one inbox, with a clock counting down the 48 hours. Pro and Business add reply templates in the buyer’s language.

    Also on Free

  • Return decisions in Sellgrip

    Accept or reject returns in Sellgrip. The returns radar shows which products come back unusually often, and why.

    Pro and up

  • Invoices and GLS labels

    Create invoices and send them straight to Kaufland, and buy GLS labels from the order.

    Pro and up

Earn

  • Profit per product

    What each product earns after commission, shipping, the country’s VAT and your own costs.

    Also on Free

  • When your money arrives

    What Kaufland releases and when, day by day, and what comes in and goes out over the next eight weeks.

    Pro and up

  • Minimum prices for Smart Pricing

    Sellgrip works out your minimum price from your break-even and sends it to Kaufland in one click. Smart Pricing does not go below it.

    On Business

Protect

  • Commissions and payouts checked

    Every commission against the rate for your category. If something is off, the message for Kaufland is ready, and Recovered shows what it brought back.

    On Business

  • Proof in one file

    If a payout is missing, Sellgrip bundles orders, delivery dates and tracking numbers in one click for your Kaufland ticket.

    On Business

  • Warned before the limit

    Cancellation rate, late shipments and ticket rate: Sellgrip sees them rise and tells you how many days you have left if the trend continues.

    On Business

Also in Sellgrip: Buy Box Pricing rules Vouchers Reply templates Cash flow forecast Returns radar Daily email Team and roles Web app Countries

Free for up to 100 products in one Kaufland country, without payment details. Pro covers up to 3 countries, Business all nine, and you can try either free for 14 days.

Start with Sellgrip today.

You can start free without a card or a contract. Want everything? Try Business for 14 days (payment details required). After that you pay for the plan you chose, plus VAT, unless you cancel first.